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Google Ranking Tips
(continued)
Hopefully
your beginning to get the idea. The idea is to have your page linked
to by as many high quality and high pageranked sites as possible.
Right? RIGHT and WRONG.
WRONG BECAUSE, you see the Google Pagerank system also takes into
account the number of links the page that has linked to you has. The
reasoning for this is that a page X has a certain amount of voting
PR, if your site Y is the only link from that page X, then Google
feels confident that page X thinks your page Y is the best link it
has and will give you more PR. If however page X has 50 links, page
X could think your only the 50th best link. Hence the more links a
page has the less of a PR boost your site will get.
RIGHT BECAUSE, linking to a site with a 6+ PR will provide a
significant boost to your PR in most cases, but in cases where the
site also links with 100 other sites the boost will be almost zero.
Likewise if a site has a PR of just 2 but you and only one other
site are linked from it, then the PR boost would be more than the
site with 100 links and a PR of 6.
Google Pagerank formula
It's beginning to come complex isn't it, just wait till you see this
formula. It looks scary for non math's people.
First let me explain what the damping factor is. The damping factor
is the amount of your PR which you can actually pass on when you
vote / link to another site. The damping factor is widely known to
be .85, this is a little less then the linking pages own PR.
PR(A) = (1-d) + d(PR(t1)/C(t1) + ... +
PR(tn)/C(tn))
In layman's terms PR(A) is the Pagerank
boost your page A will get after being linked from someone else's
site (t1). PR(t1) is the pagerank of the page which links to you and
C(t1) is the amount of total links that (t1) has. It is important to
know that a pages voting power is only .85 of that pages actual PR
and this voting power gets spread out evenly between all sites it
links to.
Imagine http://www.akamarketing.com was linked by XYZ.COM's link
page which had a PR of 4 and 9 other links, here's how the formula
should look like:
PR(AKA) = (1-.85) + .85*(4/10)
PR(AKA) = .15 + .85*(.4)
PR(AKA) = .15 + .34
PR(AKA) = .49
To sum up my site would get an injection of .49 PR after being
linked from a page with a PR of four and 9 other links.
Let's say I was linked from a site with a PR of 8, double the
previous example's amount, which had 15 other links, a total of 16
outbound links, my boost would be:
PR(AKA) = (1-.85) +.85*(8/16)
PR(AKA) = .15 + .85(.5)
PR(AKA) = .15 + .425
PR(AKA) = .575
The above two worked examples show that not only is the PR of the
linking page important but what is also important is how many other
sites are also linked to from that page.
I think we've had enough maths stuff for now, just remember that the
name of the game is to get as many links from pages with high PR and
few other links. The more of these links you get the more your PR
will grow and the more your rankings will improve for your relevant
keywords.
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